China’s Box Office is Up. How much is Hollywood getting?

Marketwatch notes that China cinema box office receipts are up and will grow in 2010 by an estimated 43% over 2009. The big question – that the article does not answer – is how much of the take on Hollywood films actually finds its way into studio coffers. Filmmakers may be pleased that China is turning into a paying market, but it doesn’t mean much if ChinaFilm hangs onto all the cash. Renegotation, anyone?

Posted via web from Silicon Hutong on Posterous


About David Wolf

An adviser to corporations and organizations on strategy, communications, and public affairs, David Wolf has been working and living in Beijing since 1995, and now divides his time between China and California. He also serves as a policy and industry analyst focused on innovative and creative industries, a futurist, and an amateur historian.
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