HutongLive: Under the Digital Influence

The Grand Ballroom
Renaissance Beijing Hotel
1602 hrs.

Under the Digital Influence

Just got of the dais from my panel at the AmCham-China “Under the Digital Influence 2007.” The discussions so far have been superb.

What do I mean by that? I mean that this is one of those rare occasions where I have – without exception – learned something useful and valuable from every one of my fellow panelists.

Matt Roberts – Matt moderated, but his preparation, his selection of questions, and the fact that he sneaked his questions to us beforehand made our discussion livelier and better.

Micah Truman – eCommerce is coming back, and it’s coming back HUGE.

Andrew Lih – The tools the Chinese government uses to block certain websites are getting stronger, more robust, and more precise. In one sense, that’s disturbing, but in another sense – the precision sense – it is actually a good thing.

Jeremy Goldkorn – Moderated. Ask risky questions, even weird ones. You’ll be happier with the answers. Jeremy likes asking the tough questions – of all people, including his friends, and it brings out the best in a group of smart people.

Dan Harris – Comments that add value are fine, but your dedication to free speech cannot overwhelm the value of editing stupid, ad homenim, or irrelevant attacks from your site.

Chris Devonshire-Ellis – If you’re going to blog for your business, seek aggressively to measure the effect, so you at least know what the ROI is – or is not – from your blogging. It may not make any difference to whether you do it or not, but you SHOULD know, and it should be a part of an integrated marketing plan.

Will Moss – Will finds what I do: the opportunity to build chemistry with potential clients outweighs the danger of chasing potential business away. Also – companies don’t blog, people do.

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About David Wolf

An adviser to corporations and organizations on strategy, communications, and public affairs, David Wolf has been working and living in Beijing since 1995, and now divides his time between China and California. He also serves as a policy and industry analyst focused on innovative and creative industries, a futurist, and an amateur historian.
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